WFTO (World Fair Trade Organization)

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Provocateurs Not Philanthropists

How can meaningful and lasting impact be created even with limited means?

In our podcast episode, author and impact advisor Maiden Manzanal-Frank sat down with our Chief Executive Leida Rijnhout to discuss her new book “Provocateurs Not Philanthropists: Turning Good Intentions into Global Impact” — a practical handbook to navigate the complexity of systemic change from the bottom up.

According to Manzanal-Frank, the real innovators are those who enable change starting from their own communities and societal spheres. Unlike philanthropists, provocateurs are not fixers nor they have silver bullet solutions. They are rather catalysts for new ideas and paradigms.

Fair Trade Entrepreneurs and allies are disruptors that catalyse groundbreaking positive change. Every extra mile starts with a first step into that direction. And with someone willing to take the risk.

Published: 26th September 2022

Challenges and solutions for scaling up ethical consumption patterns

On this week's podcast, Leida Rijnhout, WFTO's Chief Executive, shares her thoughts on the weaknesses of our broken economic system. Mass consumption is inevitably causing environmental damage and affecting more vulnerable communities worldwide. What could be the role of governments in facilitating the development of more ethical consumption patterns? Listen to our podcast to know how SMEs and domestic markets can play a crucial role in building a new ethical global economy.

12 January 2023

Published: 12th January 2023
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The future of Fair Trade fashion

What does the future of fashion look like and how are market opportunities shifting for Fair Trade Enterprises? In this episode, Erinch Sahan speaks with Christine Gent, Global Community Director of Fashion Revolution and MADE51 WFTO Fair Trade Expert, and Johny Joseph, Creative Handicrafts Director about brand transparency, conscious consumption and innovations and market opportunities for social enterprises and Fair Trade in the fashion industry.

Published: 22nd April 2021
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Fair Trade Principle 3: Fair Trade Practices

On this third episode of our 10 Principles of Fair Trade series we are joined by Michelia of TradeAid and Nancy of Freeset to discuss Fair Trade Principle 3: Fair Trade Practices in more detail. How did these these two Fair Trade Enterprises remain committed to Fair Trade practices during the pandemic, how did they initiate new projects to respond to the emerging needs and how has this crisis impacted their work?

Published: 23rd February 2021
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Principle 2: Transparency and Accountability

On this second episode of our 10 Principles of Fair Trade series we are joined by Selyna of Selyn and Martin of El Puente to discuss Fair Trade Principle 2: Transparency and Accountability in more detail. In response to this crisis, mainstream businesses have delayed, put on hold, or cancelled their orders, so how did these Fair Trade Enterprises respond to the challenges and how do they prioritise transparency and accountability in all areas of their work?

Published: 12th February 2021
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Pirates, holacracy and rebuilding a Fair Trade pioneer: Traidcraft reinvented

What can pirates teach you about management and rule-breaking? And can we really do away with bosses? Robin Roth, CEO of Traidcraft PLC, tells the story of a Fair Trade pioneer that has been reborn. He talks through their recent success on ecommerce, the challenges facing Fair Trade social enterprises and how he's implemented decentralised management to create a nimble new social enterprise.

Published: 22nd January 2021
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Principle 1: Opportunities for Disadvantaged Producers

On this first episode of our 10 Principles of Fair Trade Series we are joined by Ueli of WomenCraft and Kanika of Conserve India to discuss Fair Trade Principle 1: Opportunities for Disadvantaged Producers in more detail. We will learn the problems and obstacles that both Fair Trade Enterprises have to face during the pandemic and the help and support that they have shown to their artisans during this difficult time.

Published: 11th December 2020
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Conversation with Roopa Mehta, WFTO President - 2nd Anniversary of the Fair Trade Charter

Two years since the adoption of the International Fair Trade Charter, WFTO has joined forces with a wide coalition of civil society organisations to demand the transformation of the economy and the trade system through just and sustainable COVID-19 policies. In this special episode, Erinch Sahan speaks with Roopa Mehta, WFTO President, about the evolution of the Fair Trade movement, the challenges and opportunities that have risen in recent years and the prospect of Fair Trade Enterprises becoming a model of alternative business.

Published: 25th September 2020
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Conversation with Nicolette Naumann, Vice President of Ambiente

How are trade shows impacted by the current pandemic? In this episode, Erinch Sahan speaks with Nicolette Naumann, Vice President of the world's leading consumer goods trade show, Ambiente, and she shares her insights and best practice as the world rises from the COVID-19 crisis.

Published: 18th August 2020
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Social Enterprises in times of pandemic

What makes an enterprise truly a social enterprise? In this episode, Erinch Sahan speaks with Lucy Findlay, Managing Director of Social Enterprise Mark CIC, on how social enterprises are coping during the current pandemic and their vision of a world populated by more mission-led enterprises.

Published: 18th June 2020
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The trick with storytelling

Storytelling is all the buzz and telling the story of artisans is key. So how should we approach this? What are the tricks and traps to watch out for? In this latest episode, Erinch Sahan speaks with Manpreet Kaur Kalra, a digital marketing expert, social activist and founder of Art of Citizenry to unveil new insights.

Published: 2nd April 2020
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